Ramblings from a marketing geek.

Social media for business and college students

There appears to be the impression among some business owners that the way to add social media to their marketing mix is to hire a college student. There’s an assumption … Continue reading

February 11, 2012 · Leave a Comment

Google+ and the evolution of social media

If you haven’t heard about Google+ yet, you must either be on vacation or not in marketing. Otherwise known as G+, the newest social media toy to play with has … Continue reading

July 24, 2011 · 1 Comment

Life Lessons and Sports

When you think about sports, there’s no denying the valuable life lessons that kids can learn. You don’t need to be a great athlete to gain the benefits. In my … Continue reading

June 3, 2011 · 5 Comments

Creative Meets Clarity

I’ve talked about the need for any representation of your business to be easy to understand. Clear and concise. While this may seem obvious, it’s obvious by what I’ve noticed … Continue reading

May 27, 2011 · Leave a Comment

Are my customer service expectations too high?

While I don’t travel a tremendous amount, I travel enough that I’m a fairly savvy traveler but not nearly as much as my husband who I’m pretty sure has earned … Continue reading

May 19, 2011 · 6 Comments

Choose your words wisely

I didn’t realize how much time had passed since my last post! Ruby has been incredibly busy, so my time for blog posts was non-existent. Thanks to your emails, I’m … Continue reading

May 12, 2011 · Leave a Comment

More Auto DM Smackdown

I know I see things differently than say a new Twitter user might. Perhaps I’m jaded by what I see now as insincere and disingenuous but as a new Twitter … Continue reading

March 30, 2011 · 2 Comments

Trade show promotional items at SxSW ’11

There’s no doubt that trade show promotional items can help create a buzz and draw traffic to your booth as well as increase recall after the show. At SxSW, loads … Continue reading

March 21, 2011 · Leave a Comment

A SxSW Interactive Review

Just returned from SxSW and I’m seriously tired, all that walking around and socializing is really exhausting This was my first SxSW experience and I’m still processing everything, but I … Continue reading

March 16, 2011 · 3 Comments

Putting Your Personal Stamp On That Positive Experience

Pet peeve: Business owners that insist on clinging to archaic or poor business practices, and ignoring the important contributor to their success – their customers.  It’s a pretty straight-forward concept … Continue reading

March 11, 2011 · Leave a Comment

Join Ruby on Twitter

Follow

Get every new post delivered to your Inbox.

Join 1,466 other followers